BSE 4520 Strategic Management
This is the capstone course of the undergraduate business curriculum. As such it will synthesize the various disciplines of management and address the overall determination of strategic direction for the business organization. The student will begin by investigating the basics of human behavior in organizations and apply this theory to the organizational decision making process. Emphasis will be on the five steps of strategic management: mission determination, environmental analysis, organizational analysis, strategy selection, and organizational implementation. Students will have an opportunity to participate in a computer simulation of a business organization, which requires them to synthesize the various disciplines they have studied throughout their undergraduate curriculum.
Prerequisite
BSE 2110 BSE 2120 BSE 2211 BSE 2212 BSE 2310
BSE 2510(1783) BSE 2610 BSE 3520 Minimum grade P,T,C
Offered
Fall, Spring