BSE 4520 Strategic Management

This is the capstone course of the undergraduate business curriculum. As such it will synthesize the various disciplines of management and address the overall determination of strategic direction for the business organization. The student will begin by investigating the basics of human behavior in organizations and apply this theory to the organizational decision making process. Emphasis will be on the five steps of strategic management: mission determination, environmental analysis, organizational analysis, strategy selection, and organizational implementation. Students will have an opportunity to participate in a computer simulation of a business organization, which requires them to synthesize the various disciplines they have studied throughout their undergraduate curriculum.

Credits

4

Cross Listed Courses

BADM 4400

Prerequisite

Prerequisite: BSE 2110, 2120, 2211, 2212, 2310, 2510, 2610,

Offered

Fall, Spring