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Certificate in Marketing Management

Requirements

Required

The certificate in Marketing addresses both marketing strategy and tactics and prepares the student for positions in corporate and nonprofit marketing. The certificate in Marketing Management consists of the following five courses:

SBNM 5610Marketing Analysis and Consumer Behavior

2
Or
SBNM 5680Nonprofit Marketing Analysis and Consumer Behavior

2
 
SBNM 5611Advanced Marketing Management

2
SBNM 5620Branding and New Product Innovation

2
SBNM 5630Integrated Marketing Communications

2
SBNM 5650Digital Marketing

2